Policies and challenges facing organizational social media use are current issues resulting from evolving technology. Social media facilitates social networks through applications and websites. Although social media is essential, there are varying effects of social media use. In modern organizations, social media is used for marketing, conferencing and trading of products. Various challenges of social media adoption in organizations exist. The challenges are either internal, affecting employees, or external, affecting the brand image. These challenges need addressing for the achievement of success. In dealing with the challenges, strict adherence to policies governing organizational social media use is required. Lastly, formulation of these policies by the human resource department is essential for monitoring employee’s activities.
policies and challenges facing organizational social media
THE POLICIES GOVERNING ORGANIZATIONAL SOCIAL MEDIA USE.
Policies are principles proposed or adopted by an organization. Also, policies governing organizational social media use vary from one organization to another. Although some policies usually are standard among the organizations. Such policies include observing respect, upholding integrity and honesty, sharing appropriate content. Besides, employees should only use social media for work-related purposes as prescribed by organizational rule. These policies aid in minimizing the challenges of social media adoption in organizations. In ensuring the functionality of the policies, sampling of employee compatibility to the policies is necessary. Extensive education and sensitization are compulsory among all the employees. Furthermore, the organization should have a feedback platform for analyzing results.
policies governing organizational social media
POLICIES AND CHALLENGES AND THE EFFECTS OF SOCIAL MEDIA IN TODAY’S WORKPLACE
Effects of social media use in the organization can either be positive and negative. The positive effects facilitate smooth organizational operation. On the other hand, the negative effects disrupt organization functionality. The adverse effects if not addressed, create the challenges of social media adoption in organizations. Some of the negative effects are addiction, evasion of privacy, tainting of organizational image and reducing work moral. Besides extreme cyberbullying and trolling through social media results in mental disorders such as depression and anxiety. As a result, many firms are developing policies governing social media use. Therefore, this is for the prevention of the adverse effects associated with social media.
effects of social media in today’s workplace